Shu Uemura Lasting Soft Gel Pencil 0.08g - M Rusty Red

This gel pencil offers intense colour payoff with a lightweight texture that glides seamlessly across the lash line. The quick-setting formula locks in place to deliver hours of wear without smudging, fading, or transferring. Resistant to humidity and sweat, it ensures a flawless finish that lasts throughout the day. The warm rusty red tone is perfect for adding depth, complementing neutral shadows, or creating statement looks beyond traditional black or brown liners.

Twist up the pencil to reveal just enough product for application. Trace along the lash line in short, steady strokes for controlled definition. For a bolder effect, layer to intensify the colour. Allow a few seconds for the formula to set for maximum staying power. Remove with an oil-based or dual-phase makeup remover. Always close the cap tightly after use to maintain the gel’s smooth texture.

Shu Uemura gel pencils typically include cyclopentasiloxane, trimethylsiloxysilicate, polyethylene, isododecane, synthetic wax, dimethicone, disteardimonium hectorite, tocopherol, silica, and shade-specific pigments such as iron oxides, titanium dioxide, and red lake colourants. These ingredients ensure creamy glide, vibrant payoff, and long-lasting wear.

The Lasting Soft Gel Pencil is designed to maximise efficiency with its slim, high-pigment formula, reducing excess product usage. While Shu Uemura does not market this range as vegan or cruelty-free, the compact, twist-up design reduces packaging and makes it a sustainable choice for professional kits and personal use. Its balance of performance, portability, and artistry reflects the brand’s commitment to innovation in makeup essentials.

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